Work

The Effects of Consumer Ethnocentrism and Country of Origin on Polish Consumers' Evaluation of Foreign Manufactured Products

Year: 2010

Type: article

Study design: Observational Study

Source: Journal of East-West Business

DOI: 10.1080/10669868.2010.523374

Authors: Flemming Cumberland, Hans Stubbe Solgaard, Anna Maria Nikodemska-Wolowik

Institutions: Copenhagen Business School, University of Southern Denmark, University of Gdańsk

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2054893418

FWCI: 0.95

Cites: 41

Cited by: 17

Related to: 10