Work

Private Label Vendor Selection in a Supply Chain: Quality and Clientele Effects

Year: 2010

Type: article

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2010.02.007

Authors: Nanda Kumar, Suresh Radhakrishnan, Ram C. Rao

Institution: The University of Texas at Dallas

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2055454473

FWCI: 11.4

Cites: 21

Cited by: 68

Related to: 10