Winning the Super “Buzz” Bowl
Year: 2009
Type: article
Study design: Observational Study
Source: Journal of Advertising Research
Authors: Caleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. Marci
Institution: Columbia University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2057331484