Work

Generation Y female consumer decision‐making styles

Year: 2003

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/09590550310461994

Authors: Cathy Bakewell, Vincent‐Wayne Mitchell

Institutions: Manchester Metropolitan University, University of Manchester

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2057760855

FWCI: 10.55

Cites: 55

Cited by: 548

Related to: 10