Consumer Outshopping Behaviour and its Implications for Channel Strategy: A Study of the Camera Patronage Pattern in Hong Kong
Year: 1985
Type: article
Source: European Journal of Marketing
Authors: Ho‐Fuk Lau, Oliver Hon‐Ming Yau
Institution: Chinese University of Hong Kong
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2059824291
