Work

Advertising via wireless networks

Year: 2005

Type: article

Source: International Journal of Mobile Communications

DOI: 10.1504/ijmc.2006.008194

Authors: Ram D. Gopal, Arvind K. Tripathi

Institutions: University of Connecticut, University of Washington

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2060464845

FWCI: 16.58

Cites: 18

Cited by: 41

Related to: 10