Work

Culture-Based Values and Management Style of Marketing Decision Makers in Six Western Pacific Rim Countries

Year: 2010

Type: article

Study design: Observational Study

Source: Journal of Global Marketing

DOI: 10.1080/08911761003673488

Authors: Gerald Albaum, Julie Yu, Nila Wiese, Joel Herche, Felicitas Evangelista, Brian Murphy †

Institutions: University of New Mexico, Chinese University of Hong Kong, University of Puget Sound, University of the Pacific, Western Sydney University, Massey University

Language: English

Topic: Global and Cross-Cultural Management

Subfield: Anthropology

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2060932151

FWCI: 2.732

Cites: 40

Cited by: 21

Related to: 10