Work

On-line product presentation: Effects on mood, perceived risk, and purchase intention

Year: 2005

Type: article

Source: Psychology and Marketing

DOI: 10.1002/mar.20080

Authors: Jihye Park, Sharron J. Lennon, Leslie Stoel

Institutions: Iowa State University, The Ohio State University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2066150464

FWCI: 23.52

Cites: 71

Cited by: 459

Related to: 10