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Hyperchoice and high prices: an unfair combination
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Year:
2005
Type:
article
Source:
Journal of Product & Brand Management
DOI:
10.1108/10610420510633396
Author:
Sarah Maxwell
Institution:
Fordham University
Language:
English
Topic:
Consumer Market Behavior and Pricing
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2067397231
FWCI:
2.543
Cites:
51
Cited by:
18
Related to:
10