Work

Drivers of local merchant loyalty: Understanding the influence of gender and shopping motives

Year: 2006

Type: article

Study design: Observational Study

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2006.05.002

Authors: Stephanie M. Noble, David A. Griffith, Mavis T. Adjei

Institutions: University of Mississippi, Michigan State University, Southern Illinois University Carbondale

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2068264669

FWCI: 32.75

Cites: 62

Cited by: 317

Related to: 10