Work

Consumer ethnocentrism and attitudes toward domestic and foreign products

Year: 2000

Type: article

Study design: Observational Study

Source: European Journal of Marketing

DOI: 10.1108/03090560010342520

Authors: John J. Watson, Katrina Wright

Institution: University of Canterbury

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2072717482

FWCI: 8.732

Cites: 45

Cited by: 529

Related to: 10