Work

Antecedents and consequences of in‐store experiences based on an experiential typology

Year: 2013

Type: article

Study design: Observational Study

Source: European Journal of Marketing

DOI: 10.1108/03090561311306660

Author: Sung‐Joon Yoon

Institution: Kyonggi University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2073497167

FWCI: 17.8

Cites: 54

Cited by: 85

Related to: 10