Work

Closing the Deal: Gm's Marketing Dilemma and its Franchised Dealers, 1921-41

Year: 2003

Type: article

Source: Business History

DOI: 10.1080/713999304

Author: Sally Clarke

Language: English

Topic: American History and Culture

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2074352420

FWCI: 2.925

Cites:

Cited by: 13

Related to: 10