Work

Marketing's SEM based nomological network: Constructs and research streams in 1987–1997 and in 1998–2008

Year: 2012

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2012.02.022

Authors: Edward Ramirez, Meredith E. David, Michael J. Brusco

Institutions: The University of Texas at El Paso, University of South Carolina, Florida State University

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2074764691

FWCI: 1.823

Cites: 26

Cited by: 16

Related to: 10