Buying on the Internet: Gender Differences in On-line and Conventional Buying Motivations
Year: 2004
Type: article
Study design: Observational Study
Source: Sex Roles
Authors: Helga Dittmar, Karen Long, Rosie Meek
Institution: University of Sussex
Language: English
Subfield: Marketing
Domain: Social Sciences
SDG: Gender equality
Open Access status: green
OpenAlex ID: W2075422708
