Work

Explaining consumers' reactions to price changes in service industries: The effects of the location of the service provider, the credibility of the information source and the importance of the service to the consumer

Year: 1987

Type: article

Source: Services Marketing Quarterly

DOI: 10.1080/15332969.1987.9984864

Authors: Jerry Gotlieb, Robert Gwinner, John Schlacter, Robert St. Louis

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2077873308

FWCI:

Cites:

Cited by: 11

Related to: 10