Work

Involvement: Its Measurement for Retail Store Research

Year: 1985

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1007/bf02729717

Author: Raj Arora

Institution: Bradley University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2079560265

FWCI:

Cites: 34

Cited by: 23

Related to: 10