Work

Opportunities for green marketing: young consumers

Year: 2008

Type: article

Study design: Observational Study

Source: Marketing Intelligence & Planning

DOI: 10.1108/02634500810902839

Author: Kaman Lee

Institution: Chinese University of Hong Kong

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2081610340

FWCI: 19.81

Cites: 40

Cited by: 1,001

Related to: 10