Work

Consumer participation in the design and realization stages of production: How self-production shapes consumer evaluations and relationships to products

Year: 2014

Type: article

Source: International Journal of Research in Marketing

DOI: 10.1016/j.ijresmar.2014.05.003

Authors: S. Sinem Atakan, Richard P. Bagozzi, Carolyn Yoon

Institutions: Özyeğin University, University of Michigan

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2081782299

FWCI: 28.79

Cites: 64

Cited by: 117

Related to: 10