Work

Response to the Comments on “Industrial Pricing: Theory and Managerial Practice”

Year: 1999

Type: article

Source: Marketing Science

DOI: 10.1287/mksc.18.3.458

Authors: Peter M. Noble, Thomas S. Gruca

Institutions: Cal Poly Humboldt, University of Iowa

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2083760171

FWCI:

Cites: 4

Cited by: 16

Related to: 10