Work

Interpersonal effects on fashion consciousness and status consumption moderated by materialism in metropolitan men

Year: 2011

Type: article

Study design: Observational Study

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2011.10.006

Authors: Aurathai Lertwannawit, Rujirutana Mandhachitara

Institutions: Suan Sunandha Rajabhat University, Pennsylvania State University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2084470243

FWCI: 15.77

Cites: 91

Cited by: 149

Related to: 10