Work

Golden goose or wild goose? The hunt for the green consumer

Year: 2001

Type: article

Source: Business Strategy and the Environment

DOI: 10.1002/bse.292

Author: Ken Peattie

Institution: Cardiff University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W2086683158

FWCI: 5.769

Cites: 35

Cited by: 587

Related to: 10