Work

Advertising Practices in Northern Europe

Year: 1989

Type: article

Source: European Journal of Marketing

DOI: 10.1108/eum0000000000557

Authors: Charles F. Keown, Nicolaos E. Synodinos, Laurence W. Jacobs

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2086801039

FWCI: 3.145

Cites:

Cited by: 19

Related to: 10