Work

Determinants of Consumer’s Willingness to Purchase Gray-Market Smartphones

Year: 2012

Type: article

Study design: Observational Study

Source: Journal of Business Ethics

DOI: 10.1007/s10551-012-1358-7

Authors: Chun-Hsiung Liao, I -Yu Hsieh

Institution: National Cheng Kung University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: National Science Council

OpenAlex ID: W2086884653

FWCI: 8.209

Cites: 86

Cited by: 94

Related to: 10