Work

Web equity: a framework for building consumer value in online companies

Year: 2002

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/07363760210426058

Authors: Christine Page, Elzbieta Lepkowska‐White

Institution: Skidmore College

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2087029628

FWCI: 23.4

Cites: 32

Cited by: 139

Related to: 10