Exploring companion selling: does the situation affect customers’ perceptions?
Year: 2000
Type: article
Study design: Observational Study
Authors: Michael Jay Polonsky, Heidi Cameron, Sara Halstead, Angela Ratcliffe, Pietro Stilo, Gillian Watt
Institution: University of Newcastle Australia
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2087909268