Work

Do psychological prices contribute to price rigidity? Evidence from German scanner data on food brands

Year: 2006

Type: article

Source: Agribusiness

DOI: 10.1002/agr.20075

Authors: Roland Herrmann, Anke Moeser

Institution: Justus-Liebig-Universität Gießen

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Deutsche Forschungsgemeinschaft

OpenAlex ID: W2090987971

FWCI: 5.872

Cites: 22

Cited by: 17

Related to: 10