Work

From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers’ purchase intention

Year: 2009

Type: article

Study design: Observational Study

Source: Electronic Commerce Research and Applications

DOI: 10.1016/j.elerap.2009.07.003

Authors: Yaobin Lu, Ling Zhao, Bin Wang

Institutions: Huazhong University of Science and Technology, The University of Texas Rio Grande Valley

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Ministry of Education, Program for New Century Excellent Talents in University

Awards: 移动商务的基础理论与技术方法研究, G8818284362

OpenAlex ID: W2092401734

FWCI: 51.95

Cites: 64

Cited by: 672

Related to: 10