Work

Leaving home: brand purchase influences on young adults

Year: 1998

Type: article

Study design: Observational Study

Source: Journal of Consumer Marketing

DOI: 10.1108/07363769810226019

Author: Tammi S. Feltham

Institution: Wilfrid Laurier University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2092598074

FWCI: 1.594

Cites: 11

Cited by: 62

Related to: 10