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The optimal face value of a discount coupon

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Year: 1999
Type: article
Source: Journal of Economics and Business
DOI: 10.1016/s0148-6195(98)00032-0
Authors: Uri Ben-Zion, Aharon Hibshoosh, Uriel Spiegel
Institutions: Technion – Israel Institute of Technology, The University of Osaka, San Jose State University, Bar-Ilan University, University of Pennsylvania
Language: English

Topic: Consumer Market Behavior and Pricing
Subfield: Marketing
Field: Business, Management and Accounting
Domain: Social Sciences

Open Access status: closed
OpenAlex ID: W2094565188
FWCI:
Cites: 28
Cited by: 13
Related to: 10
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