Work

Estimation of the Effects of New Brands on Incumbents? Profits and Consumer Welfare: The U.S. Processed Cheese Market Case

Year: 2004
Type: article
Author: Donghun Kim
Language: English
Subfield: Marketing
Open Access status: green
OpenAlex ID: W2097528607
FWCI: 3.711
Cites: 29
Cited by: 17
Related to: 10