Work

Consumers' Beliefs in Product Benefits: the Effect of Irrelevant Product Information

Year: 2001

Type: article

Author: Tom Meyvis

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2100880770

FWCI:

Cites: 54

Cited by: 1

Related to: 10