Work

How Do Experience and Shopping Frequency Aect Consumers' Brand Choice?

Year: 2012

Type: preprint

Source: RePEc: Research Papers in Economics

Author: Tatiana Farina

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2101078484

Cites: 32

Cited by: 1

Related to: 10