Work

Product Packaging and Product Evaluation: An Individual Difference Approach1

Year: 2003

Type: article

Source: Journal of Applied Social Psychology

DOI: 10.1111/j.1559-1816.2003.tb01909.x

Authors: Kenneth G. Debono, Amy Leavitt, Jennifer Backus

Institution: Union College

Language: English

Topic: Consumer Packaging Perceptions and Trends

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2103045290

FWCI: 5.276

Cites: 16

Cited by: 31

Related to: 10