Work

Gender Differences in Customer Behavioural Responses to Sales Promotion

Year: 2005

Type: article

Study design: Observational Study

Source: Griffith Research Online

DOI: 10.6126/apmr.2005.10.3.03

Author: Nelson Oly Ndubisi

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2105364480

FWCI:

Cites: 60

Cited by: 6

Related to: 10