Work

The Consumption Experience—Something New, Something Old, Something Borrowed, Something Sold: Part 1

Year: 2006

Type: article

Source: Journal of Macromarketing

DOI: 10.1177/0276146706291064

Author: Morris B. Holbrook

Institution: Columbia University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2105559950

FWCI: 5.849

Cites: 11

Cited by: 43

Related to: 10