Work

Driving the food market : proactive consumer involvement to support radical product innovation

Year: 2011
Type: dissertation
Abstract: \n Contains fulltext :\n 92733.pdf (Publisher’s version ) (Open Access)\n
Language: English
Subfield: Marketing
Open Access status: green
OpenAlex ID: W2105949777
Cites: 32
Cited by: 3
Related to: 10