Work

The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective

Year: 1983

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/208971

Author: Michael R. Solomon

Institution: New York University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2108912568

FWCI: 12.93

Cites: 57

Cited by: 1,487

Related to: 10