Work

Cross-Functional Working Relationships in Marketing

Year: 1995

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/009207039502300416

Author: M. D. Huft

Institution: Arizona State University

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2111839571

FWCI: 8.123

Cites: 40

Cited by: 73

Related to: 10