Work

Study on airline customer value evaluation based on RFM model

Year: 2010

Type: conference-paper

Source: International Conference on Computer Design and Applications (ICCDA)

DOI: 10.1109/iccda.2010.5541151

Authors: Liu Jiale, Du Huiying

Institution: Beijing University of Posts and Telecommunications

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2114983901

FWCI: 2.878

Cites: 5

Cited by: 13

Related to: 10