Work

Building and sustaining profitable customer loyalty for the 21st century

Year: 2004

Type: article

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2004.10.007

Authors: V. Kumar, Denish Shah

Institution: University of Connecticut

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2115026942

FWCI: 23.41

Cites: 49

Cited by: 839

Related to: 10