Work

Roles as resources: A social roles perspective of change in value networks

Year: 2011

Type: article

Source: Marketing Theory

DOI: 10.1177/1470593111408172

Authors: Melissa Archpru Akaka, Jennifer D. Chandler

Institutions: University of Hawaiʻi at Mānoa, California State University System

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2116849550

FWCI: 19.47

Cites: 43

Cited by: 179

Related to: 10