Work

Feeling nickeled and dimed – consequences of drip pricing

Year: 2015

Type: article

Source: Journal of Service Theory and Practice

DOI: 10.1108/jstp-04-2014-0071

Author: Thomas Robbert

Institution: University of Kaiserslautern

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2118968398

FWCI: 0.828

Cites: 45

Cited by: 13

Related to: 10