Work

Multilevel Service Design: From Customer Value Constellation to Service Experience Blueprinting

Year: 2011

Type: article

Source: Journal of Service Research

DOI: 10.1177/1094670511401901

Authors: Lia Patrício, Raymond P. Fisk, João Falcão e Cunha, Larry Constantine

Institutions: Universidade do Porto, Texas State University, Universidade da Madeira

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2123368070

FWCI: 63.24

Cites: 57

Cited by: 681

Related to: 10