Work

Subliminal Marketing: an Exploratory Research in Lebanon

Year: 2013

Type: article

Source: RePEc: Research Papers in Economics

Authors: Hussin Hejase, Bassam Hamdar, George N. Farha, Roula Boudiab, Nouri Beyruti

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2125611083

FWCI: 0.732

Cites: 22

Cited by: 8

Related to: 10