Work

An exploration of fashion visual merchandising and its role as a brand positioning device

Year: 2015
Type: article
Authors: Karinna Nobbs, Kar Mun Foong, Jonathan Baker
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W2129442824
FWCI: 2.486
Cites: 41
Cited by: 20
Related to: 10