Work

Switching Cost and Customers Loyalty in the Mobile Phone Market:the Nigerian Experience

Year: 2010

Type: article

Study design: Observational Study

Source: Covenant University Repository (Covenant University)

Authors: Omotayo Oyeniyi, Abolaji Joachim Abiodun

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2136714590

FWCI: 11.1

Cites: 29

Cited by: 69

Related to: 10