Individualism/collectivism as a moderating factor to the self-image congruity concept
Year: 2004
Type: article
Study design: Observational Study
Source: Journal Of Vacation Marketing
Authors: Stephen W. Litvin, Goh Hwai Kar
Institutions: College of Charleston, Civil Aviation Authority of Singapore
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2136853968