Work

Of Diamonds and Desires: Understanding Conspicuous Consumption from a Contemporary Marketing Perspective

Year: 2006

Type: article

Authors: Himadri Roy Chaudhuri, Sitanath Majumdar

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2138293219

FWCI: 14.37

Cites: 69

Cited by: 191

Related to: 10