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Market-focused sustainability: market orientation plus!

Year: 2010

Type: editorial

Source: Journal of the Academy of Marketing Science

DOI: 10.1007/s11747-010-0223-4

Author: G. Tomas M. Hult

Institution: Michigan State University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: green

OpenAlex ID: W2138972901

Cites: 41

Cited by: 353

Related to: 10